Health Tourism Business Development

Since 1983, I've helped clients in the USA and 116 countries with these challenges:

  • health tourism and medical travel program design for health facilities and practitioners and wellness/ therapy spa resorts
  • medical travel admissions and discharge coordination
  • medical travel agent specialized training for agencies wishing to enter the medical tourism industry
  • pilot program testing for startups
  • branding and relevance messaging for advertising and website and social media content creation
  • program quality and safety infrastructure, documentation, and accreditation preparation for any recognized accreditation program, worldwide
  • hospital admissions, discharge and revenue management staff training and professional development
  • bundled service pricing formulas for medical travel services
  • medical tourism facilitator and case management training
  • local, regional and national health policy for health tourism
  • second opinion and telehealth programs
  • contracting with insurers, third party administrators and self-funded employer sponsored health benefit plans
  • predictive modeling for utilization and health travel supplier procurement
  • unbiased health facility, destination and accommodation site visits, interviews, inspections and contract negotiations on behalf of group health purchasers

Over the past 35 years, my team members and I have led international development projects in economic development through health and wellness tourism projects funded by the World Bank, EU, USAID, GIZ, GDSI and others as a technical expert and strategist and helped leading software developers design specialized health and wellness tourism software features and functionality.

My bullet points may be copied by many new entrants in the marketplace, but my time-tested strategies, tactics and results speak for themselves.

How I work:

My services are fee-based and I work under a prepaid retainer deposit. I do not accept projects or consulting assignments on a contingency fee basis or equity share.

Reviews and advice on your marketing materials, business plans, websites, strategies and other matters are available only to established clients. The use of the Internet or a contact form for communication with my firm or any individual member of the firm does not establish a consultant-client relationship. Confidential or time-sensitive information should never be sent without a fully-executed client engagement agreement.  Your email to us is an indication that you have read and understand this disclaimer above.

Call us today and lets discuss how we can help you get started on your domestic or international health and wellness travel or health tourism program.  800.727.4160  |

The Center for Health Tourism Strategy

The Center for Health Tourism Strategy was the first website dedicated to re-imagining health and wellness tourism and travel.

The Center for Health Tourism Strategy attracted medical tourism entrepreneurs, business owners, investors, health policy and government agencies and provides useful and reliable information, advice, insights, resources, and inspiration for planning, launching, running and growing their medical tourism businesses.  We believe were are making progress to change how the medical tourism industry looks at itself and how it is perceived by the rest of the world.  Here, you'll encounter inspiration from forward-thinking innovatorsearly adopters and influencers in medical tourism.

While we have consolidated the center as a part of our corporate rebranding, we still offer the services that clients could access through the Center for Health Tourism Strategy. The website will be retired soon and all assets consolidated to this website. Please give us a call at +1.303.823.4662 for any assistance you require.



St George, Utah | December 9-15

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Health Tourism Defined

Health tourism (medical tourism, medical travel) is a complex, hybrid health services "product" made up of destination health and hospitality services and care coordination designed to delight medical travelers and their companions. "Tourism" is not generally the primary objective of the journey.

Health tourism is an experiential product that offers an unforgettable visitor experience. It is produced  by combining carefully coordinated travel to a destination, an opportunity to enjoy the hospitality of its people, its culture and its history, the rest and rejuvenation of its accommodations, the unique flavors and recipes of local and regional gastronomy, and the precision and compassion its health services providers working collaboratively. Together, they produce the elements to create a unique visitor experience and story-telling value that will be shared for generations.” — Dr. Maria Todd, founder and CEO of Mercury Healthcare International, and author of the Handbook of Medical Tourism Program Development.

Medical Tourism Startup

An Expert's Eyes

Learn how Maria Todd brings the eyes and perspective of a seasoned expert with 35+ years of experience to medical tourism startups. Continue

Insurance Contracts

Contracts with Insurers

Learn how Maria Todd helps health travel and medical tourism suppliers win contracts with insurance companies and employers. Continue

Facilitator Training

Startup Program

Learn what training Maria Todd offers for new and established health tourism facilitators and for experienced travel agents seeking to expand their business. Continue

Destination Development

Medical Tourism Hubs

Nearly every state and province is home to a healthcare facility, acute, academic, inpatient or outpatient ambulatory surgery. According to all the online and published reports about medical tourism market size and potential, Continue

Hospital Readiness

Attract Patients

Learn how Maria Todd helps hospitals and other health facilities attract new patients from outside their local market area Continue

Stem Cell Medical Tourism

Regenerative Medicine

Learn how Maria Todd helps stem cell and regenerative medicine providers connect with health travel and anti-aging patients seeking stem cell treatments.Continue

Dental Tourism Strategy

Dental Tourism Startup

Learn how Maria Todd helps dental clinics worldwide to attract new patients from outside their local market through dental tourism. Continue

Marketing Strategies

Ready. Set. Go!

Learn how Maria Todd has helped health and wellness clinics and clinicians new to medical tourism plan, launch and execute marketing strategies that drive results without lots of capital. Continue

Hotel & Spa Readiness

Hospitality Readiness

Learn how Maria Todd uses 35+ years of experience to prepare accommodation partners to enter health and wellness tourism. Continue

Clinical Trials

Last Chance Therapies

Learn how Maria Todd helps principal investigators recruit study participants for clinical efficacy investigations on new drugs, devices and last chance therapies.Continue

Addiction Rehab

Treatment Programs

Learn how Maria Todd has helped alcohol, drug, gambling, sex addiction, and eating disorder providers attract new patients to their partial and full-inpatient treatment programs Continue


Infertility Treatments

Learn how Maria Todd has helped infertility specialists around the world attract new patients to their clinics for diagnosis, treatment and successful outcomes. Continue

Facts and Validations for Journalists and Media Outlets

Maria Offers a Complimentary 15-minute Introductory Call

Kickstart Your Health and Wellness Tourism Program Development

Call or email Maria to schedule a brief discussion so you can explain your concern or situation and see if she can help. 

Learn more about working with Maria or inviting her to speak at your upcoming event.

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