Specialized Patient-Facing Content Creation

Expertly Crafted Patient-Facing Content for Digital and Print Advertising

In a world where content connects, let Maria Todd create patient-facing content that resonates with patients who need what you offer. Her clinical knowledge is the basis of her innovative approach to healthcare content creation. It bridges the gap between healthcare providers and patients through digital and print advertising.

Here are some ideas about what’s possible:

• Content Strategy Development: Tailored content strategies to meet your objectives in introducing a new service line or procedure or a new way to deliver it.
• Copywriting & Designing: Writing and designing that speaks to patients’ needs without flying over their heads. Maria uses her day-in/day-out interactions with patients to lend perspectives to which other marketers simply don’t have access.
• Patient Journey Mapping: Maria doesn’t “guess” about how patient-facing content aligns with different stages of the patient journey. She draws from 47 years in the business to use this data like no one else in the business.
• Multichannel Content Distribution: Maria uses a content distribution strategy that integrates across digital, print, and social platforms. She ties it all together to maintain on-brand messaging and imagery.
• Performance Analysis & Optimization: If you can’t measure it, you shouldn’t bother. Maria uses technologies to monitor and refine content for best results. Some of her production has generated patient calls for appointments within a few hours of posting.