The Nonsense of Medical Tourism Market Reports

Caveat Emptor! Comes now, the never-ending promotional hype of totally useless, misguided medical tourism market analysis reports. This trend of new market researcher houses preying on “wantrepreneurs” with cash burning a hole in their pocket and a desire to leapfrog ahead of competitors the easy way is actually replacing the attraction of...

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How Well Do You Know Your Medical or Dental Tourism Customer?

How Well Do You Know Your Medical or Dental Tourism Customer?       In order to plan better marketing and branding strategy, the data in the checklist below should be gathered by your international patient department liaison from each and every medical or dental tourism patient   Let’s imagine for a moment that...

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Product Characteristics of a Medical Tourism Destination

Product Characteristics of a Medical Tourism Destination 1 Tangible and Intangible Assets Medical tourism destinations are made up of both tangible and intangible assets. Tangible assets could include places  such as hospitals, clinics, health resorts, rehabilitation centers, dialysis treatment centers, or and geographical features such as beaches or mountains, historical sites, and attractions. Intangible...

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Tutte le strade portano a Roma per il turismo medico

Tutte le strade portano a Roma per il turismo medico – (All Roads Lead to Rome for Medical Tourism) I recently spent three days with the Universita Campus Bio Medico di Roma, performing a preliminary market and operational assessment and strategic planning consultation. The polyclinic recently was accredited as an academic medical center by...

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Senior Medical Tourism Destinations – Latin America

Medical tourism expert Maria Todd reviews senior medical tourism destinations in Latin America that are ripe for investment Last month, I interviewed my mentor, Dr Maria Todd, CEO of Mercury Advisory Group about creating senior (“third age”, in some cultures) long stay medical tourism development projects. This month, I’ve continued the discussion by addressing where she...

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Mental Health Medical Tourism: Opportunities for investors

Mental health medical tourism opens opportunities for affordable, high-quality diagnosis, treatment, and rehabilitation for the most devastating conditions. Medical tourism for mental health opens a wide breadth and depth of developer opportunity with the diagnosis, treatment and rehabilitation services for a vast array of mental illness, including: Depression & Mood Disorders Eating Disorders Anxiety Disorders Obsessive Compulsive...

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Senior Medical Tourism Development Projects

Senior medical tourism is a vibrant, growing niche market for warm climate, sustainable, new urbanism destinations. Also referred to as “third-age” in some parts of the world, senior medical tourism is a hot market with projected growth indirect correlation to the number of baby boomer medical tourism patients with the time and means to travel for long-stays...

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