All About Blog Readability for Healthcare Providers

All About Blog Readability for Healthcare Providers HEALTHCARE CONTENT MARKETING TACTICS AskMariaTodd™ …for more information about what’s been mentioned in this article​ or something else you’d like to learn more about and… Thank You! … for being part of my professional community. Thank you for reading, watching, commenting, sharing, and spreading all of my...

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Can Surgeons Operate a Concierge Medical Practice?

Can Surgeons Operate a Concierge Medical Practice? Concierge Medicine is a membership fee model of private practice that physicians adopt and build a product and a program for patients who need ongoing continual care over the course of a year. Many surgeons operate an “episodic” practice that has a defined beginning and ending of...

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Hackvertising: What it is; How to Use It

Hackvertising involves closely watching conversations trending on social media and in the news and then finding relevant ways to insert your brand into those conversations...

Customer Mind Control

Make brand awareness and engagement an obsession. Focus on increasing your brand footprint. When your brand is your customer's first thought to solve a problem or fill a need, you've achieved mindshare....

Medical Tourism Facilitator Checklist – Site Inspections

Checklists help you standardize your inspection process as a health tourism facilitator and care coordinator at the surgical facilities in your provider network. When I inspect a healthcare facility that may be added to my medical tourism provider network, I evaluate the facility from many different angles. The basics include quality, safety, licensing, accreditation,...

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Connecting with Medical Tourism Prospects through Online Marketing

We help a limited number of ambitious and extraordinary clients to grow and scale their unique game-changing medical, dental, rehabilitation and wellness businesses Will your business be our next success story? By Maria K Todd, MHA PhD CEO & Founder, The Mercury Healthcare International group of companies I frequently receive calls and requests from...

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Brand Building for Healthcare Practitioners

When a physician practice attempts to establish a professional brand that differentiates it from its competitor physician practices, the first place to begin is by determining who is its ideal customer. Brands are far more than a logo, a color scheme, or an advertising campaign.  “Living Brands” maximize the experience at...

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