All About Blog Readability for Healthcare Providers HEALTHCARE CONTENT MARKETING TACTICS AskMariaTodd™ …for more information about what’s been mentioned in this article or something else you’d like to learn more about and… Thank You! … for being part of my professional community. Thank you for reading, watching, commenting, sharing, and spreading all of my...
Continue readingUrban Planning and Medical Tourism Destination Development
Incorporating urban planners and the value they bring to perspectives in destination development for health and wellness tourism cannot be overemphasized....
Continue readingUnderstand Health Travel Patterns and Destinations Choices
Do you know the 8 key reasons for patient travel choices? Read this article to learn the myths and realities of health tourism destination development from Maria Todd....
Continue readingCan Surgeons Operate a Concierge Medical Practice?
Can Surgeons Operate a Concierge Medical Practice? Concierge Medicine is a membership fee model of private practice that physicians adopt and build a product and a program for patients who need ongoing continual care over the course of a year. Many surgeons operate an “episodic” practice that has a defined beginning and ending of...
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Hackvertising: What it is; How to Use It
Hackvertising involves closely watching conversations trending on social media and in the news and then finding relevant ways to insert your brand into those conversations...
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Customer Mind Control
Make brand awareness and engagement an obsession. Focus on increasing your brand footprint. When your brand is your customer's first thought to solve a problem or fill a need, you've achieved mindshare....
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Using Facebook for Medical Tourism Promotion
Are you one of the thousands who compete for medical tourism and medical travel brand awareness posting promotional advertisements on Facebook expecting unrealistic results....
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Medical Tourism Facilitator Checklist – Site Inspections
Checklists help you standardize your inspection process as a health tourism facilitator and care coordinator at the surgical facilities in your provider network. When I inspect a healthcare facility that may be added to my medical tourism provider network, I evaluate the facility from many different angles. The basics include quality, safety, licensing, accreditation,...
Continue readingConnecting with Medical Tourism Prospects through Online Marketing
We help a limited number of ambitious and extraordinary clients to grow and scale their unique game-changing medical, dental, rehabilitation and wellness businesses Will your business be our next success story? By Maria K Todd, MHA PhD CEO & Founder, The Mercury Healthcare International group of companies I frequently receive calls and requests from...
Continue readingBrand Building for Healthcare Practitioners
When a physician practice attempts to establish a professional brand that differentiates it from its competitor physician practices, the first place to begin is by determining who is its ideal customer. Brands are far more than a logo, a color scheme, or an advertising campaign. “Living Brands” maximize the experience at...
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