Can Surgeons Operate a Concierge Medical Practice?

Can Surgeons Operate a Concierge Medical Practice? Concierge Medicine is a membership fee model of private practice that physicians adopt and build a product and a program for patients who need ongoing continual care over the course of a year. Many surgeons operate an “episodic” practice that has a defined beginning and ending of...

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Brand Building for Healthcare Practitioners

When a physician practice attempts to establish a professional brand that differentiates it from its competitor physician practices, the first place to begin is by determining who is its ideal customer. Brands are far more than a logo, a color scheme, or an advertising campaign.  “Living Brands” maximize the experience at...

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Effective Concierge Membership Marketing: Tracking Your Results

Effective Concierge Membership Marketing: Tracking Your Results MARKETING STRATEGY AskMariaTodd™ …for more information about what’s been mentioned in this article​ or something else you’d like to learn more about This article was originally published in 2009 and has been reformatted for consistency with the current website design. We surveyed clients and newsletter readers to...

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