Are you one of the thousands who compete for medical tourism and medical travel brand awareness posting promotional advertisements on Facebook expecting unrealistic results....
Internationally, the healthcare sector is particularly vulnerable to corruption. There are significant amounts of money involved and the complexities of many healthcare systems, their coding, billing, pricing, and even the verification of credentials and privileging of providers and practitioners is implicated. ...more than 85% of the people in the world highly vulnerable to the...Continue reading
Much has been posted in press releases, directories, brochures, and other content when a new “place” decides to enter Medical Tourism. Some of it is very superficial and doesn’t address what a medical tourism facilitator needs to know about a place they will recommend to their clients. This lack of detail is frequently exacerbated...Continue reading
We help a limited number of ambitious and extraordinary clients to grow and scale their unique game-changing medical, dental, rehabilitation and wellness businesses Will your business be our next success story? By Maria K Todd, MHA PhD CEO & Founder, The Mercury Healthcare International group of companies As a former hospital administrator, and now...Continue reading
Medical, dental and wellness tourism providers targeting individuals with specific health conditions may underestimate the challenges attracting North American patients from the USA. The stakes are higher than ever before because of many U.S. healthcare reform disease-specific and chronic care management initiatives underway. When someone has a critical illness or is in a lot...Continue reading
Every medical tourism market entrant (hospital, clinic, doctor, consulting specialist, dentist, rehabilitation center, spa, wellness center, thalasso or balneology center, and referral agency or facilitator, among others) faces many decisions that must be made and tactics and strategies to be developed that far exceed most clinicians' or facilitators' professional training and experience to launch...Continue reading
Is ISO 9001:2015 Certification right for your medical tourism business?Earlier this week, I spent two days in my Denver office, coaching a new medical tourism startup company's founders on business model design, infrastructure and workflows. They are planning a new medical tourism and health travel referral and logistics agency. Read this article on LinkedIn Pulse...
In order to plan better marketing and branding strategy,the data in the checklist below should be gathered by your international patient department liaison from each and every medical or dental tourism patient...
Destination Strategies for Health & Wellness Tourism + Smart City Urban Innovation Cities are the future. For the past ten years the number of human beings living in cities has outnumbered those in rural areas. The United Nations projects that by 2050 nearly two-thirds of the world’s projected 9.7 billion people will be urban. That should...Continue reading
CEO & Founder Center for Health Tourism Strategy at Mercury Healthcare InternationalLocal and regional for-profit, private health clinics, hospitals and other private healthcare organizations frequently measure long-term performance using any number of indicators, including, commonly, return on investment. But for public-private partnerships (PPPs) and NGOs, in contrast, there are no standard yardsticks, and long-term...Continue reading